Smart companies know that offering entertainment at a B2B event can help smooth the way to meeting new potential clients and partners. Whether it’s a trade show, seminar or corporate team-building event, entertainment rentals provide a way to engage people and add a dose of fun to a business-focused environment.
For those who take on the job of planning such events, it’s good to know the many options available for B2B entertainment. From thrill rides to cool carnival games, event planners have no shortage of ways to attract people to their booth at a trade show or help break the ice between employees at a corporate event.
Thrilling B2B Entertainment Options
Event planners have a large amount of entertainment options to choose from, ranging from giant alligator slides that provide great photo ops (and something for the kids at corporate events) to Big Wheels that evoke the atmosphere of a carnival. The following five options focus on just one category for B2B entertainment: thrill rides.
Sugar Rush Falls
If you’re seeking a unique and exhilarating experience for your party guests, look no further than Sugar Rush Falls. This impressive triple-lane slide, which towers 30 feet into the air, is reminiscent of the classic board game Candy Land in its vibrant color scheme. Riders climb to the top of the fiberglass slide and rush to the bottom, with additional lanes providing an exciting opportunity for friendly races. With two inclines along the way, sliders can pick up speed as they compete for a soft and safe landing at the bottom.
Face-to-Face Climbing Race
Here’s a way to put a little friendly competition into a B2B event or corporate party. This unique rock wall experience redefines the term “face off” as two competitors scale a transparent 22-foot-tall wall with their opponents climbing simultaneously on the opposite side. The visible rivalry between climbers is guaranteed to thrill and entertain party guests who have a competitive spirit. Other climbing challenges include the Coconut Palm Tree Climb and the North Pole Climbing Wall (for holiday season B2B entertainment).
When people think of a mechanical bull, they picture the ride from movies like “Urban Cowboy.” You can still rent a mechanical bull, but these rides have evolved since that time. It’s now possible to rent thrilling mechanical rides that feature a huge variety of cool designs, including a Spider, Pumpkin, Gator, Hammerhead Shark, Reindeer, and a Wild Hog!
V4 Ultimate Bungee Trampoline
This innovative creation takes the idea of a bungee trampoline to a new level, offering an enhanced and improved experience. With the option to set up two or four stations, this attraction allows riders to soar up to 25 feet in the air, all while being securely attached to bungee cords. This attraction also features glowing capabilities for night events. The V4 is a perfect complement to the Mobile Zip Line and Multi-Station Climbing Challenge.
Planners also can pick from a wide variety of thrilling midway rides that can bring the fun of a state fair or carnival midway to a large, business-focused event. They include the 4-Spin Gyrosphere that gives riders the experience of weightlessness and the Odin’s Fury Amusement Ride. There also are many different simulator rides, including those for snowboarding and skateboarding.
Reasons to Offer B2B Entertainment
Incorporating B2B entertainment into the mix at the next big event is a smart and strategic move for many reasons. One of the most important aspects of B2B entertainment is that it enhances engagement with people in attendance at conferences and trade shows, or with employees at team-building events. Entertainment acts as a powerful tool to capture and hold everyone’s attention, and breaks the monotony of business discussions and presentations.
Entertainment also helps with one of the most important aspects of B2B events: networking. One of the main reasons to attend business-focused events is that they provide an opportunity to network and build business relationships. Entertainment acts as an icebreaker and conversation starter, helping everyone to connect on a more personal level. Shared enjoyment of entertainment attractions also leads to more relaxed interactions that often can help people forge stronger business ties.
For individual companies, it also helps to enhance brand perception, as well as setting a company apart from the crowded field at a business event. Offering fun experiences that resonate with the event audience can enhance brand perception and leave a lasting positive impression.
Some events focus on employees rather than external clients and partners. For these events, entertainment can boost employee morale, foster team spirit, and help create a positive work culture.
Incorporating entertainment into B2B events offers numerous benefits to a wide variety of event types. By choosing the right type of thrilling B2B entertainment, businesses can maximize the impact and success of the event.